The journey of starting a small liquid soap manufacturing business began in 2010 with the help of the founder’s wife. The business initially focused on creating a liquid dishwash, which quickly became popular in the commercial market, particularly within the hotel industry. Its effectiveness in cleaning oils and stubborn grease from vessels made it a go-to product for businesses in need of powerful cleaning solutions. Along with biodegradable and vegan formulations, some products are also pH balanced, although not all.

Starting at home with limited resources, the business faced challenges such as balancing production with other responsibilities and finding customers. Despite these obstacles, the business gained traction through word-of-mouth and local markets, steadily building a reputation for its effective products.

As demand increased, the business expanded into a commercial space, invested in better equipment, and diversified its product line to include handwashes, detergents, and glass cleaners. A strong online presence and commitment to eco-friendly practices helped further establish the brand in the market.

Today, the business has grown into a full-fledged company, offering a variety of cleaning products across multiple platforms. The success can be attributed to dedication, understanding customer needs, and adapting to market changes. Moving forward, the company aims to continue innovating, expanding, and staying true to its commitment to quality, sustainability, and meeting the needs of its customers. The story reflects how passion and perseverance can transform a small idea into a thriving enterprise.